August 24, 2026—INTERVENT Health AI, Inc., the joint venture between Brand Engagement Network, Inc. (NASDAQ: BNAI) ("BEN") and INTERVENT International, LLC ("INTERVENT"), has named James F. Hughes as Chief Executive Officer, effective August 1, 2026. BEN referenced the appointment during its second-quarter earnings update on August 20, 2026.
As CEO, Hughes is tasked with leading the company’s mission to deliver next-generation, AI-driven health solutions at scale, globally, while meeting individuals where they are in their own healthcare journey. Under his leadership, INTERVENT Health AI will advance technology designed to expand access, improve quality, and control cost and risk — for health plans, employers, and healthcare stakeholders, and for the individuals and members they ultimately serve.
Hughes brings more than 25 years of healthcare industry experience — deep expertise across strategic sales, healthcare risk, data analytics, and negotiation — and a track record of turning that experience into solutions that move the needle for every participant in the healthcare/risk ecosystem, both private and public. Before his appointment as CEO, Hughes held senior sales and business development leadership roles across the healthcare technology and benefits sectors, where he consistently ranked among top performers and helped develop innovative solutions that have since become industry standards.
As CEO of INTERVENT Health AI, Hughes is focused on scaling a global platform of AI-powered health solutions — with a clear mandate to deliver measurable outcomes for plan sponsors, members, and partners worldwide.
He holds a Bachelor of Science in Finance from the University of South Florida and is professionally licensed in Florida.
“James’s background in strategic healthcare sales and risk analytics makes him well-suited to lead INTERVENT Health AI’s commercialization efforts,” said Tyler Luck, Chief Executive Officer of BEN. “James’s experience bridging strategic healthcare relationships with data-driven risk analytics makes him the right leader to bring that vision to a multitude of verticals, including employers, payors, providers, hospital systems, and health plans.”
“Over the past 25+ years in healthcare, I’ve focused on the intersection of strategic partnerships, risk, analytics, and consultation,” said James Hughes, Chief Executive Officer of INTERVENT Health AI. “What excites me about this role is the opportunity to bring that experience to a mission that matters: helping organizations across the full healthcare ecosystem deliver greater value, better outcomes, better quality and access, and more sustainable performance at scale.”
About INTERVENT Health AI
INTERVENT Health AI is a 50/50 joint venture between BEN and INTERVENT, launched in June 2026 to combine more than 25 years of INTERVENT’s clinically validated health coaching methodologies — which have served more than two million individuals and are supported by over 120 published scientific abstracts and manuscripts — with BEN’s conversational AI technology. The venture is designed to help employers, health plans, and healthcare systems scale evidence-based coaching and chronic disease management programs through AI-powered engagement, extending the reach and consistency of proven coaching programs.
About INTERVENT International
INTERVENT International is a physician-led, global provider of digital health coaching and population health management solutions. For more information, visit interventhealth.com.